20 Years of Partnership
Today, SAWS GmbH & Co. KG looks back on over 20 years of partnership and friendship with Contentserv—a time in which we have jointly driven technical developments, mastered a wide range of challenges, and actively shaped the world of product information management.
In 2025, Contentserv PIM was integrated into Centric PXM – the globally oriented product experience management project of Centric Software Inc.
We look forward to many more years of successful collaboration.
But first, we would like to answer an important question: What is Centric Software—and what does the company offer?
Centric Software – PIM, DAM, PXM, and AI
Centric PXM™ is an AI-driven product experience management (PXM) solution encompassing PIM, DAM, content syndication and Digital Shelf Analytics (DSA) to optimize the product commercialization lifecycle resulting in a transformed brand experience. Increase sales channels, boost sell through and drive margins.
Centric PIMTM and DAMTM is used by leading consumer goods brands of all sizes and deliver real ROI such as 400% revenue growth, 80% savings in costs to prepare
product descriptions, 8.5x increase in product data accuracy and more.
With expertise across fashion, luxury, footwear, outdoor, home, food & beverage, cosmetics & personal care, consumer electronics and multi-category retail, Centric
Software’s complete portfolio of solutions comprises: Centric PLM™, Centric Planning™, Centric Pricing & Inventory™, Centric Market Intelligence™, Centric
Visual Boards™ and Centric PXM™—to plan, design, develop, source, comply, buy, make, price, allocate, sell and replenish products.
What is Centric Software?
From its headquarters in Silicon Valley, Centric Software provides an innovative and AI-enabled product concept-to-commercialization platform for retailers, brands and manufacturers of all sizes. As experts in fashion, luxury, footwear, outdoor, home, food & beverage, cosmetics & personal care as well as multi-category retail, Centric Software delivers best-of-breed solutions to plan, design, develop, source, comply, buy, make, price, allocate, sell and replenish products.
- Centric PLM™, the leading PLM solution for fashion, outdoor, footwear and private label, optimizes product execution from ideation to development, sourcing and manufacture, realizing up to 50% improvement in productivity and a 60% decrease in time to market.
- Centric Planning™ is an innovative, cloud-native, AI solution delivering end-to-end planning capabilities to maximize retail and wholesale business performance, including SKU optimization, resulting in an up to 110% increase in margins.
- Centric Pricing & Inventory™ leverages AI to drive margins and boost revenues by up to 18% via price and inventory optimization from pre-season to in-season to season completion.
- Centric Market Intelligence™ is an AI-driven platform delivering insights into consumer trends, competitor offers and pricing to boost competitivity and get closer to the consumer, with an up to 12% increase in average initial price point.
- Centric Visual Boards™ pivot actionable data in a visual-first orientation to ensure robust, consumer-right assortments and product offers, dramatically decreasing assortment development cycle time.
- Centric PXM™ AI-powered product experience management (PXM) encompasses PIM, DAM, content syndication and digital shelf analytics (DSA) to optimize the product commercialization lifecycle resulting in a transformed brand experience. Increase sales channels, boost sell through and drive margins.
Centric Software’s market-driven solutions have the highest user adoption rate, customer satisfaction rate and fastest time to value in the industry. Centric Software has received multiple industry awards and recognition, appearing regularly in world-leading analyst reports and research.
Centric Software is a subsidiary of Dassault Systèmes (Euronext Paris: #13065, DSY.PA), the world leader in 3D design software, 3D digital mock-up and PLM solutions.
Centric Software is a registered trademark of Centric Software, Inc. in the US and other countries. Centric PLM, Centric Planning, Centric Pricing & Inventory, Centric Market Intelligence, Centric Visual Boards and Centric PXM are trademarks of Centric Software, Inc. All third-party trademarks are trademarks of their respective owners.